Social Media Chef

Kimberly Nichols is the owner of Kimmy’s Kreations, and she is a self-made chef who sells her delicious recipes to her over 818k followers on Instagram. The mom of three engages her audience with southern-based creations perfect for the entire family. She said her kids inspired her to start her business.

“I want to make a better life for them,” Nichols said. “As well as showing the world how I create things for them.”

Some of the food she creates is shrimp balls and cheddar and parmesan biscuits. Her followers’ favorites are salmon nuggets, mac and cheese, crab cake scampi, and banana pudding.

“I do make things that haven’t been done before, and if it has, maybe not on video,” Nichols said. “I try to take things up a notch and show people it’s okay to go with the flow and not by the book all the time.” 

Creating A Family Online

Nichols’s talks and laughs make her audience feel like they are in their family member’s kitchen. They even call her ‘Aunty’ and have her back when she’s being trolled.

Nichols uses her platform to encourage other entrepreneurs to focus on their growth and to consistently improve. 

“Some people get caught up in numbers and lose the passion in their gift. While you are watching someone else’s pot, yours is burning,” she said. “Growth doesn’t mean you don’t have room for growth. Each day someone new has discovered you, give them a reason to keep coming back.”

Kimmy’s Kreations will be releasing a seasoning line, a grape-seed oil line and eventually. cookbooks as ebooks and hard copies.

Follow the Journey

Stay up to date with Kimmy’s Kreations, by clicking here.